We Empower Creativity

and Give Your Ideas Greater Impact

We Empower Creativity

and Give Your Ideas Greater Impact

We Empower Creativity

and Give Your Ideas Greater Impact

We Empower Creativity

and Give Your Ideas Greater Impact

ABOUT

PRG is a leading boutique brand consultancy that provides original branding strategies to luxury, design, fashion, beauty, and lifestyle brands across the Middle East and Europe. Whatever the challenge, our bespoke creative services are driven by strategic insights and inspiring brand experiences that resonate with your target audience and realize your business growth objectives.

PRG is a leading boutique brand consultancy that provides original branding strategies to luxury, design, fashion, beauty, and lifestyle brands across the Middle East and Europe. Whatever the challenge, our bespoke creative services are driven by strategic insights and inspiring brand experiences that resonate with your target audience and realize your business growth objectives.

PRG is a leading boutique brand consultancy that provides original branding strategies to luxury, design, fashion, beauty, and lifestyle brands across the Middle East and Europe. Whatever the challenge, our bespoke creative services are driven by strategic insights and inspiring brand experiences that resonate with your target audience and realize your business growth objectives.

Mindset

We are a collective of creative strategists, a network of talents dedicated to unlocking your full potential. Our devotion to excellence is supported by equal measures of passion, intuition, and business acumen. We see past the restraints of marketing, blazing new trails into unexplored domains. We speak the language of art, design, and fashion and interpret the constellations of data to guide you through the universe of ever-changing customer mindsets.

MINDSET

We are a collective of creative strategists, a network of talents dedicated to unlocking your full potential. Our devotion to excellence is supported by equal measures of passion, intuition, and business acumen. We see past the restraints of marketing, blazing new trails into unexplored domains.
We speak the language of art, design, and fashion and interpret the constellations of data to guide you through the universe of ever-changing customer mindsets.

We are a collective of creative strategists, a network of talents dedicated to unlocking your full potential. Our devotion to excellence is supported by equal measures of passion, intuition, and business acumen. We see past the restraints of marketing, blazing new trails into unexplored domains. We speak the language of art, design, and fashion and interpret the constellations of data to guide you through the universe of ever-changing customer mindsets.

SERVICES

SERVICES

SERVICES

SERVICES

Strategic insights

Brand consulting

Product engagement

Creative projects

Communications

Brand narrative

Executive coaching

Paulina
Rutkowska-Gauvry

CEO & Brand Catalyst

Founder & CEO

Founder & CEO

Founder & CEO

Paulina Rutkowska-Gauvry is a seasoned brand expert with a decade-long track record in creative marketing and communication. Her pioneering approach to branding masterfully fuses aesthetics with multi-faceted business dimensions.


With a background that spans various industries—lifestyle, beauty, fashion, design, and luxury—Paulina launched PRG consultancy in Dubai in 2020. Her handpicked, an international team of creatives, strategists, and marketing wizards collaborates to craft bespoke solutions for every unique challenge.


Going beyond her consultancy expertise, Paulina is a passionate advocate for personal and professional growth. As an executive coach, she guides clients through the Space of Opportunities, empowering them to unleash their full potential.

CLIENTS

AKI Oilamps

Life Touch

Life Touch

Life Touch

Life Touch

Azza Showroom

Azza Showroom

Azza Showroom

Azza Showroom

REKH&DATTA

FORWEAVERS

Azza Al Hujari

Azza Al Hujari

Azza Al Hujari

Azza Al Hujari

Havas PARIS

Havas PARIS

Zalando Lounge

Zalando Lounge

Zalando Lounge

Zalando Lounge

Havas PARIS

Havas PARIS

Havas PARIS

Havas PARIS

FORWEAVERS

REKH&DATTA

REKH&DATTA

REKH&DATTA

REKH&DATTA

Referrals

Referrals

  • Alexandra Wagner

    Partner, Havas Worldwide Paris

    PR Campaign Strategy

    PR materials Concept and Development

    Media plan

    Media Outreach & Publicity

    Media Gifting list and coordination

    Reporting

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Laura Ercole

    Brand Creator & CEO, AKI

    Brand strategy UAE

    B2B outreach

    Business development

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Luna Hageali

    Transformation Consultant

    Brand consultation

    Creative concept

    Photoshoot production

    Paulina has a unique talent for taking your brand to the next level. She lives and breathes Fashion. Customer Centricity and Business Branding like no other. Because of her I was able to realize my Brand Dream and put it into real-life action. I must also mention how resourceful Paulina can be no matter the conditions or budget constraints. Thank You Paulina for making my Brand Dreams come true!

  • Natalia Rochminska

    Consultant, BCG University of Oxford

    Executive Coaching

    I have been fortunate to have Paulina as my coach and mentor over the period of the past six months. Paulina has been a blessing in my leadership development which has had such a positive impact on me and my career progression. I am highly impressed by her knowledge and expertise, particularly in seeing interdisciplinary links between opportunities, skills, and people. She helped me with developing my communication skills and time management, as well as planning my career progression. Paulina has a truly great skill of quickly understanding one's personality and circumstances and helping to create personalized strategies. Many times she resolved blockades in my management skills and implemented her motto, "Space of opportunities," by helping me recognize and implement opportunities in my surroundings, as well as create new ones. I really highly recommend her to everyone who wants to escalate one's progress.

  • Julia Wojciechowska

    Project Leader, Final Year Arts & Sciences Student at UCL

    Communication Strategy

    Media Plan

    Media Outreach & Publicity

    Team PR Training

    Paulina supported the Marketing Team at UCL Leaders, an interdisciplinary conference organised at University College London. She tailored her approach to the project's needs, creating a PR strategy and mentoring a team of five executive leaders through its delivery. Paulina’s passion for her work was evident in the energy she brought to each session,

    inspiring and motivating us to excel. Her ability to teach and support the team was unparalleled. The collaboration resulted in media partnerships with, including Politico Europe and Vogue Poland, and the publication of 50 articles about the conference with a 2.9M total reach and a value of over $100,000. Anyone who works with Paulina will come away with invaluable skills and knowledge to succeed in their field. She is the perfect choice for meaningful and high-profile projects, and the best investment we could have made.

  • Alexandra Wagner

    Partner, Havas Worldwide Paris

    PR Campaign Strategy

    PR materials Concept and Development

    Media plan

    Media Outreach & Publicity

    Media Gifting list and coordination

    Reporting

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Laura Ercole

    Brand Creator & CEO, AKI

    Brand strategy UAE

    B2B outreach

    Business development

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Luna Hageali

    Transformation Consultant

    Brand consultation

    Creative concept

    Photoshoot production

    Paulina has a unique talent for taking your brand to the next level. She lives and breathes Fashion. Customer Centricity and Business Branding like no other. Because of her I was able to realize my Brand Dream and put it into real-life action. I must also mention how resourceful Paulina can be no matter the conditions or budget constraints. Thank You Paulina for making my Brand Dreams come true!

  • Natalia Rochminska

    Consultant, BCG University of Oxford

    Executive Coaching

    I have been fortunate to have Paulina as my coach and mentor over the period of the past six months. Paulina has been a blessing in my leadership development which has had such a positive impact on me and my career progression. I am highly impressed by her knowledge and expertise, particularly in seeing interdisciplinary links between opportunities, skills, and people. She helped me with developing my communication skills and time management, as well as planning my career progression. Paulina has a truly great skill of quickly understanding one's personality and circumstances and helping to create personalized strategies. Many times she resolved blockades in my management skills and implemented her motto, "Space of opportunities," by helping me recognize and implement opportunities in my surroundings, as well as create new ones. I really highly recommend her to everyone who wants to escalate one's progress.

  • Julia Wojciechowska

    Project Leader, Final Year Arts & Sciences Student at UCL

    Communication Strategy

    Media Plan

    Media Outreach & Publicity

    Team PR Training

    Paulina supported the Marketing Team at UCL Leaders, an interdisciplinary conference organised at University College London. She tailored her approach to the project's needs, creating a PR strategy and mentoring a team of five executive leaders through its delivery. Paulina’s passion for her work was evident in the energy she brought to each session,

    inspiring and motivating us to excel. Her ability to teach and support the team was unparalleled. The collaboration resulted in media partnerships with, including Politico Europe and Vogue Poland, and the publication of 50 articles about the conference with a 2.9M total reach and a value of over $100,000. Anyone who works with Paulina will come away with invaluable skills and knowledge to succeed in their field. She is the perfect choice for meaningful and high-profile projects, and the best investment we could have made.

  • Alexandra Wagner

    Partner, Havas Worldwide Paris

    PR Campaign Strategy

    PR materials Concept and Development

    Media plan

    Media Outreach & Publicity

    Media Gifting list and coordination

    Reporting

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Laura Ercole

    Brand Creator & CEO, AKI

    Brand strategy UAE

    B2B outreach

    Business development

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Luna Hageali

    Transformation Consultant

    Brand consultation

    Creative concept

    Photoshoot production

    Paulina has a unique talent for taking your brand to the next level. She lives and breathes Fashion. Customer Centricity and Business Branding like no other. Because of her I was able to realize my Brand Dream and put it into real-life action. I must also mention how resourceful Paulina can be no matter the conditions or budget constraints. Thank You Paulina for making my Brand Dreams come true!

  • Natalia Rochminska

    Consultant, BCG University of Oxford

    Executive Coaching

    I have been fortunate to have Paulina as my coach and mentor over the period of the past six months. Paulina has been a blessing in my leadership development which has had such a positive impact on me and my career progression. I am highly impressed by her knowledge and expertise, particularly in seeing interdisciplinary links between opportunities, skills, and people. She helped me with developing my communication skills and time management, as well as planning my career progression. Paulina has a truly great skill of quickly understanding one's personality and circumstances and helping to create personalized strategies. Many times she resolved blockades in my management skills and implemented her motto, "Space of opportunities," by helping me recognize and implement opportunities in my surroundings, as well as create new ones. I really highly recommend her to everyone who wants to escalate one's progress.

  • Julia Wojciechowska

    Project Leader, Final Year Arts & Sciences Student at UCL

    Communication Strategy

    Media Plan

    Media Outreach & Publicity

    Team PR Training

    Paulina supported the Marketing Team at UCL Leaders, an interdisciplinary conference organised at University College London. She tailored her approach to the project's needs, creating a PR strategy and mentoring a team of five executive leaders through its delivery. Paulina’s passion for her work was evident in the energy she brought to each session,

    inspiring and motivating us to excel. Her ability to teach and support the team was unparalleled. The collaboration resulted in media partnerships with, including Politico Europe and Vogue Poland, and the publication of 50 articles about the conference with a 2.9M total reach and a value of over $100,000. Anyone who works with Paulina will come away with invaluable skills and knowledge to succeed in their field. She is the perfect choice for meaningful and high-profile projects, and the best investment we could have made.

  • Alexandra Wagner

    Partner, Havas Worldwide Paris

    PR Campaign Strategy

    PR materials Concept and Development

    Media plan

    Media Outreach & Publicity

    Media Gifting list and coordination

    Reporting

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Laura Ercole

    Brand Creator & CEO, AKI

    Brand strategy UAE

    B2B outreach

    Business development

    I had the chance to work with Paulina for a major online clothing and accessories brand. It was a PR campaign deployed in a tight timeline in several European countries. The campaign’s best results were achieved in Poland. All of this was thanks to Paulina's high professionalism and creativity. If I had to work with a brand strategy expert, I would enjoy working with her again.

  • Luna Hageali

    Transformation Consultant

    Brand consultation

    Creative concept

    Photoshoot production

    Paulina has a unique talent for taking your brand to the next level. She lives and breathes Fashion. Customer Centricity and Business Branding like no other. Because of her I was able to realize my Brand Dream and put it into real-life action. I must also mention how resourceful Paulina can be no matter the conditions or budget constraints. Thank You Paulina for making my Brand Dreams come true!

  • Natalia Rochminska

    Consultant, BCG University of Oxford

    Executive Coaching

    I have been fortunate to have Paulina as my coach and mentor over the period of the past six months. Paulina has been a blessing in my leadership development which has had such a positive impact on me and my career progression. I am highly impressed by her knowledge and expertise, particularly in seeing interdisciplinary links between opportunities, skills, and people. She helped me with developing my communication skills and time management, as well as planning my career progression. Paulina has a truly great skill of quickly understanding one's personality and circumstances and helping to create personalized strategies. Many times she resolved blockades in my management skills and implemented her motto, "Space of opportunities," by helping me recognize and implement opportunities in my surroundings, as well as create new ones. I really highly recommend her to everyone who wants to escalate one's progress.

  • Julia Wojciechowska

    Project Leader, Final Year Arts & Sciences Student at UCL

    Communication Strategy

    Media Plan

    Media Outreach & Publicity

    Team PR Training

    Paulina supported the Marketing Team at UCL Leaders, an interdisciplinary conference organised at University College London. She tailored her approach to the project's needs, creating a PR strategy and mentoring a team of five executive leaders through its delivery. Paulina’s passion for her work was evident in the energy she brought to each session,

    inspiring and motivating us to excel. Her ability to teach and support the team was unparalleled. The collaboration resulted in media partnerships with, including Politico Europe and Vogue Poland, and the publication of 50 articles about the conference with a 2.9M total reach and a value of over $100,000. Anyone who works with Paulina will come away with invaluable skills and knowledge to succeed in their field. She is the perfect choice for meaningful and high-profile projects, and the best investment we could have made.

© PRG Consultancy 2023

© PRG Consultancy 2023